Product returns
Also known as return rate, returns. Category: E-commerce and workflow
Product returns are goods that customers send back after purchase. Returns caused by a product looking different from its images can be reduced with accurate colours, enough angles, details and scale information.
Related terms
- Conversion rate: The share of visitors to a page or shop who complete a purchase.
- 360 spin: An interactive sequence of images of a rotating product that the viewer can turn with the mouse or a finger.
- Image consistency: All product images in a range sharing the same angles, framing, lighting and background.
Where this term appears on photorobot.com
Mentioned on 18 pages of photorobot.com:
- Still Product Photography - PhotoRobot Output Examples (Output type)
…angles in less time, and less effort for faster time-to-web, higher conversions, and fewer returns. - 3D eCommerce - What is it, Why it Matters, and Production (Blog)
Meanwhile, brands and retailers use it to generate higher customer engagement, better conversion rates, larger average orders, and reduced returns. - 7 Advantages to 360 Product Viewers for your Website (Blog)
Further, these benefits can extend to buyer’s confidence, reducing returns and significantly boosting overall revenue. - Advantages to Using a Visual Product Configurator (Blog)
Product viewers also help on the business-level in general to increase engagement, improve conversions and reduce returns, all while serving as a scalable investment towards more advanced product… - Professional Product Photography for E-Commerce Websites (Blog)
Consistency in visual content promotes brand consistency while also reducing returns and boosting overall conversions and revenue. - What is E-commerce Product Imaging? (Glossary)
Finally, they must feature accurate color representation to reduce product return rates. - How to Film Models on the Virtual Catwalk (Tutorial)
Heavily edited photos can increase product returns, so always aim for visual content that accurately represents the product. - How to Improve Productivity in Fashion Product Photography (Tutorial)
Accuracy is key, as product returns, especially in fashion eCommerce, can be far too common and costly. - How to Photograph Models on a Catwalk: Directing and Poses (Tutorial)
Heavily-edited photos more often than not increase product returns, so aim for visual content that accurately represents the product. - 360-Degree Photography and 3D Models for E-Commerce: Why both? (Blog)
…need to be top priorities for brands and online retailers to increase sales while also reducing returns and ultimately improving their bottomline. - 7 Components to Capture the Perfect Product Photo (Blog)
A great product photo increases buyer’s trust at the instance of purchase, and ultimately leads to higher sales and fewer returns in long-term operations. - Automate Sending Product Images with Integrated DAM Software (Blog)
Successfully doing so equates to more sales, and, likewise, fewer returns. - eCommerce Photography - How to Optimize Production (Blog)
In eCommerce, manufacturers and retailers alike take on product image production for greater brand consistency, maximized sales, and reduced returns. - Emersya: Interactive Product Experiences in 3D, AR and VR (Blog)
This is where informative product content will help educate shoppers, enhance buyer’s confidence, and hopefully boost sales while reducing returns over the long-term. - GS1 Image Standards (Page)
Scale product content quickly and effectively Boost eCommerce conversion rates Reduce overall product returns Enhance customer engagement Improve B2B sales presentations Leveraging 360° Product… - Guide to 360 Product Photography for E-Commerce (Blog)
2 - Increase sales, reduce returns. - Guide to Attaining the Perfect Lighting for 360 Product Photography (Blog)
Enhance product transparency, improve sales and reduce returns. - Mastering Product Photography: Shoes and Footwear (Blog)
The more you can improve your digital customer experience, the more likely you are to increase sales and reduce returns overall.